Job Description As an equal opportunity/affirmative action employer, LSU Athletics acknowledges the impacts of implicit bias and structural inequity that can impede the creation of a vibrant and representative workforce. We recognize the benefits of diverse perspectives in leadership and of equity in the distribution of organizational resources and opportunities. Therefore, we are committed to eliminating barriers to create a better future for our employees, partners and community. To the fair consideration, employment, retention and advancement of qualified applicants, we welcome the unique contributions that individuals bring in terms of their education, race, ethnicity, national origin, gender, sexual orientation, gender identity/expression, age, spirituality, socio-economic status, ability, family status, veteran’s status, experiences, opinions, and ideas. Forever LSU.
The LSU Athletics Department is accepting applications for the position of Assistant Director of Marketing who is responsible for advancing the mission and values of the LSU Athletics Department by delivering the LSU Tigers brand by identifying creative and innovative programs that engage both existing and new fans.
50% Develop and implement marketing initiatives to increase attendance and enhance the fan experience for soccer and softball; Oversee the Mike’s Kids Club program; Assist with the planning, coordination and implementation of all football game day activities and promotions.
30% Identify creative and innovative programs that engage fans, resulting in an entertaining atmosphere and that encourages spectator loyalty and support; Enhance and cultivate on-campus relationships, resulting in student, faculty and staff support.
15% Provide direct oversight of Graduate Assistants and student interns. Responsible for the hiring process of the student intern program and scheduling of sport assignments.
5% Advances and supports LSU and Athletics Department diversity and inclusion initiatives through personal participation in educational and developmental opportunities, as well as participation in the creation of an inclusive culture consistent with the values of LSU and its Athletics Department; Works collaboratively with the Office of Communications and University Relations and adheres to the standards set therein; Other duties as assigned.
Minimum Qualifications:
Bachelor’s Degree in Marketing, Sport Administration or related field with two years of experience related to Marketing or Sales; Efficiently operate a personal computer and associated software (Adobe Creative Cloud Suite, Click Effects Blaze and Crossfire operating systems, Daktronics videoboard equipment, SHOFLO scripting software and Microsoft Office Suite).
Preferred Qualifications:
Master’s degree in Sports Administration, Education or other related field; Sales experience
Special or Physical Qualifications:
Ability to work extended days, weekends and holidays. Must be able to communicate and interact effectively, respectfully and appropriately with diverse populations in the Department, the University and community; Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned tasks as both a leader and/or a follower; Demonstrate strong interpersonal skills with colleagues, student-athletes, coaches, administrators and fans; Belief in the LSU Department of Athletics Mission and Core Values; Handle multiple tasks in a high stress environment.
LSU includes institutions, facilities and programs in each of Louisiana’s 64 parishes, and its campuses stretch the length of the state from New Orleans to Shreveport. Each institution plays a vital role in preparing students to incorporate new knowledge and technologies into their daily lives. LSU researchers across Louisiana are working on developing a wide-range of innovations to improve quality of life by studying issues such as disease management, advance medical treatments, obesity, coastal protection, hurricane preparedness, energy, natural resource management and agriculture, among others. Louisiana’s Flagship University is a land-, sea- and space-grant institution with academic programs in all areas of science, engineering, humanities, arts and social sciences.
The University comprises of nine institutions:
Louisiana State University and Agricultural and Mechanical College (“LSU”), the premier flagship university for the state, which include the Paul M. Hebert Law Center and the School of Veterinary Medicine
Louisiana State University at Alexandria
Louisiana State University at Eunice
Louisiana State University at Shreveport
LSU Health Sciences Center – New Or...leans
LSU Health Science Center – Shreveport
The Health Care Services Division
Louisiana State University Agricultural Center
Pennington Biomedical Research Center
Any other college, university, school, institution, or program now or hereafter under the supervision and management of the Board of Supervisors of Louisiana State University and Agricultural and Mechanical College
In implementing its mission, LSU is committed to:
Offering a broad array of undergraduate degree programs and extensive graduate research opportunities designed to attract and educate highly qualified undergraduate and graduate students;
Employing faculty who are excellent teacher-scholars, nationally competitive in research and creative activities, and who contribute to a world-class knowledge base that is transferable to educational, professional, cultural, and economic enterprises; and
Using its extensive resources to solve economic, environmental, and social challenges.