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Marketing and Business Planning Manager
ICBC Asia
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Marketing and Business Planning Manager

ICBC Asia

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Details
Posted:
July 14, 2020
Location:
Salary:
Open
PayScale
Type:
Full Time
Responsibilities
  • Design and implement digital marketing initiatives to achieve business objective & goals
  • Work closely with various internal parties and external agencies to formulate campaign strategies
  • Ensure processes comply with regulatory requirements and compliance standards
  • Oversee various digital marketing campaigns and channels, including ad performance tracking, conversion and user behavior tracking
  • Carry on ad hoc project as required


Requirements
  • Degree Holder or above in e-Commerce, Business, Marketing or related discipline
  • At least 3 years of experience in marketing field
  • Passion for digital communication techniques and technologies
  • Excellent knowledge of Facebook, YouTube, WeChat and other social media brands and
  • Self-motivated with good communication, interpersonal, problem solving skills
  • Excellent written and oral Chinese and English, Mandarin is a must


Internal Number: 8056170
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