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Director of Digital Marketing
Job Description Reporting to the Assistant Athletics Director for Business Intelligence/Sales and Strategy, the Director of Digital Marketing is responsible for building and execution of the digital communications within Department of Athletics with the goal of revenue generation through ticket sales, and the positive promotion of our teams and department. This role will create, coordinate, and schedule digital email communications within Salesforce Marketing Cloud, write messaging, build the communications, perform segmentation, and be responsible for the execution of the digital campaign. This role will determine the content, frequency, timing, and audience for digital campaigns. Following the operation of a digital campaign, this role is also responsible for a


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