Founded in 1819, the University of Cincinnati puts education into action, ranking among the nation's best urban public research universities. Home to more than 47,000 students, 10,500 faculty and staff and 330,000 alumni, UC combines a Top 35 research university with a physical setting The New York Times calls "the most ambitious campus design program in the country."
With the launch of Next Lives Here, the Cincinnati Innovation District, a $100 million JobsOhio investment, worldwide leadership in cooperative education, a dynamic academic health center and entry into the Big 12 athletic conference, UC's momentum has never been stronger. UC's annual budget tops $1.6 billion and its endowment totals $1.8 billion.
At UC, today's possibilities spark tomorrow's reality.
The College of Education, Criminal Justice, Human Services, and Information Technology (CECH), at the University of Cincinnati, is dedicated to making a difference in our communities through outreach, academic programs, and community partnerships. Our students, faculty and staff work side-by-side with educators, athletic directors, community wellness experts, IT and cybersecurity analysts, and local, state and federal law enforcement officials. We value experiential learning as an important element of our degree programs. Current research is incorporated into every course to ensure our graduates are prepared to address the most urgent challenges of our society.
Under general supervision of the Director of Student Recruitment & Marketing, the Marketing Coordinator is responsible for the day-to-day execution of the development/implementation of marketing plans for the College of Education, Criminal Justice, Human Services and Information Technology (CECH). The Marketing Coordinator will work with all four schools, Dean's Office, and various CECH centers to develop advertisements with promotional and print materials. The college has monthly and quarterly catalogs/newsletters that are sent out to CECH students, staff, faculty, and alumni that will be coordinated by this person. Additionally, this role includes the website creation/maintenance and social media strategy development for CECH. This person must have strong written and oral communications skills as they will be an integral part with CECH public relations.
This position has the potential for a hybrid work schedule.
Develop, coordinate, implement and revise marketing plans and promotional materials.
Develop customer and department profiles; plan ads and media mix.
Assess, develop and coordinate public relations campaigns.
Monitor, track and evaluate results; recommend changes.
Compile, update and report marketing data related to advertising and marketing programs.
Assist with the design, layout and writing of print materials.
Prepare/submit for approval budget and quarterly revision.
Recommend cost containment proposals where applicable.
Coordinate/evaluate bidding process regarding advertising and promotional materials.
Monitor progress/quality of bid packages.
Ensure student artists meet quality and style work standards.
Determine program schedules, deadlines, etc.
Bachelor's Degree in Communications, Education, Graphic Arts, Liberal Arts, Marketing, or related field.
Five (5) years of relevant work experience and/or other specialized training can be used in lieu of education requirement.
One (1) year of experience in development and implementation of marketing and/or advertising plans.
Additional Qualifications Considered
Create content for distribution across multiple channels, including websites, marketing collateral and social media.
Experience in developing a social media strategy and editorial calendar to promote college events and efforts.
Experience in creating marketing plans.
Serve as a resource for standards, best practices and guidelines around brand, visual identity, information architecture, content, and accessibility. Assist with strategies for keeping content fresh and dynamic.
Have some understanding of content management, SEO writing, writing for email campaigns and the creation of college-wide news stories.
Interpret data, formulate reports, and make recommendations on marketing opportunities and improvements.
Experience building websites in a responsive way (mobile, tablet, etc.): Lead project management of web content using UC brand identity and accessibility standards; Lead use of Google Analytics to drive web strategy, Conduct user testing, and/or analytical research to advance initiatives.
Complete marketing ticket requests daily.
Assist with event planning needs for the college.
Oversee student worker(s).
Physical Requirements/Work Environment
Office environment/no specific unusual physical or environmental demands.
This job requires submission of a marketing portfolio, resume, and cover letter explaining your interest in the position.
Please use the additional documents feature as needed for these items.
Compensation and Benefits
UC offers a wide array of complementary and affordable benefit options, to meet the financial, educational, health, and wellness needs of you and your family. Eligibility varies by position and FTE.
Competitive salary range of $48,000 - $55,000dependent on the candidate's experience.
Comprehensive insurance plans including medical, dental, vision, and prescription coverage.
Flexible spending accounts and an award-winning employee wellness program, plus an employee assistance program.
Financial security via our life and long-term disability insurance, accident and illness insurance, and retirement savings plans.
Generous paid time off work options including vacation, sick leave, annual holidays, and winter season days in addition to paid parental leave.
Tuition remission is available for employees and their eligible dependents.
Enjoy discounts for on and off-campus activities and services.
The University of Cincinnati, as a multi-national and culturally diverse university, is committed to providing an inclusive, equitable and diverse place of learning and employment. As part of a complete job application you will be asked to include a Contribution to Diversity and Inclusion statement.
The University of Cincinnati is an Affirmative Action / Equal Opportunity Employer / Minority / Female / Disability / Veteran.
HISTORY IN BRIEF - The University of Cincinnati is a public urban serving research institution that was founded in 1819 and today is one of the country’s largest universities offering more than 350 academic programs to more than 44,000 students. UC has many top ranked programs in areas such as Music and Arts, Medical and Human-Services, Criminal Justice and more. Located in an urban setting, UC is close to the heart of Cincinnati and allows easy access for students to enjoy all that the city offers. UC is also the alma mater of many notables such as President William Howard Taft; Albert Sabin, developer of the oral polio vaccine; Astronaut Neil Armstrong and Mary Weinberg, 2008 Olympic gold medalist. UC is classified as a Research University (Very High Research Activity) by the Carnegie Commission and is ranked as one of America’s top 35 public research universities by the National Science Foundation. UC jumped 17 spots in the U.S. News & World Report rankings in the past two years alone. In addition to being named a “green university” by Princeton Review, UC has been named one of the world’s most beautiful campuses by Forbes and Delta Sky magazines. Learn more at www.uc.edu.MISSIO...N STATEMENT - The University of Cincinnati serves the people of Ohio, the nation, and the world as a premier, public, urban research university dedicated to undergraduate, graduate, and professional education, experience-based learning, and research. We are committed to excellence and diversity in our students, faculty, staff, and all of our activities. We provide an inclusive environment where innovation and freedom of intellectual inquiry flourish. Through scholarship, service, partnerships, and leadership, we create opportunity, develop educated and engaged citizens, enhance the economy and enrich our University, city, state and global community.