The Marketing/Community Relations Specialist promotes Parkview Health Institutes, service lines, programs, facilities and physicians through marketing, community relations and communications efforts. Strives to increase awareness, consideration and preference of services and PPG physicians among key consumers and physician target markets. Develops and maintains relationships with administrative leaders and physicians in these key areas. The Specialist will be asked to target priority audiences with relevant marketing campaigns to achieve specific goals while thriving in a fast-paced healthcare setting.
Bachelors degree in communications, marketing, public relations, journalism or related field. Five years of progressive marketing or communications experience. Healthcare experience is preferred. Must have skills in journalistic/brochure, writing and editing. Detailed knowledge of marketing principles and tactics strategic planning direct marketing and creative development. Ability to coordinate efficient cost-effective processes for producing high-impact marketing strategies the capability to professionally interact and communicate with a wide variety of internal and external constituents and proficiency with project management techniques. Excellent verbal and written communication skills and professional client service manner are required. Proficient knowledge of Microsoft Office products Word, Excel, PowerPoint and Outlook.
Bachelors degree in communications, marketing, public relations, journalism or related field. Five years of progressive marketing or communications experience. Healthcare experience is preferred
Parkview Health is the largest employer in northeast Indiana, and we are growing quickly. As a not-for-profit organization, we’re driven by our desire to make a difference. Whether your interest is employment, volunteering or student learning opportunities, join 14,000+ of us to make a meaningful difference in the lives of others. Our physicians, leaders and co-workers work together to create an excellent experience for every person, every day.