Rowan-Cabarrus Community College offers state health benefits, pension, 401k, generous time-off, longevity pay, professional development and community service opportunities.
The Director of Marketing and Communications position is responsible for developing marketing strategies for student enrollment, recruitment and retention. The director collaborates with all divisions of the College to assure that strategic direction, branding, design, development, and publications best support the college.
The director has the primary responsibility for developing and implementing a comprehensive branding, recruiting, and marketing strategy within the framework of the College’s overall college relations, communications programs and community relationships. On a daily basis, the director has the responsibility for developing and managing internal and external communications and student recruitment and retention efforts through various media, enhancing public awareness and trust of the College.
This position is instrumental in the development, promotion, and marketing of all college initiatives. The director should demonstrate strong communication and decision-making skills. The director develops, articulates, and executes all marketing and communications strategies with the approval of the Chief Officer of Governance, Advancement & Community Relations.
Bachelor's in Marketing, Communications or related field preferred
Rowan-Cabarrus Community College has spent more than 50 years serving Rowan and Cabarrus counties, ultimately educating nearly 650,000 individuals. Over time, the College has progressively evolved in response to ur community’s workforce and economic development needs, annually serving more than 20,000 individuals on our seven campuses and sites across our two counties. The success stories of our local students and graduates demonstrate an amazing commitment from dedicated faculty and staff. At this time in our history, the work of Rowan-Cabarrus has never been more critical, and the challenge our community faces has never been more pressing, complex or shared.We believe Rowan-Cabarrus has a promise to fulfill- a promise exemplified by a regional mission and a vision for the future vitality of our community in Rowan and Cabarrus counties. We think we’re a part of the solution… and so are you.