Career Center

MARKETING SPEC 2 (Marketing Analyst)

Department Description

The Mouse Biology Program at UC Davis is looking for a Marketing and Outreach Director who can help us promote our scientific services and cryopreserved translational models. We support multiple national and international collaborations looking to better humanity through research using mice as a translational model for human disease. This position is funded 50% by the Mouse Biology Program (MBP) and 50% by the Mutant Mouse Resource & Research Centers Informatics, Coordination and Service Center (ICSC) (MMRRC ICSC) which overlap in much of their personnel and outreach activities. Come work with us and help make the world a better place, one mouse at a time.

Job Summary

Under general supervision, direct and manage the marketing and outreach efforts for the products and services offered by the UC Davis Mouse Biology Program and the MMRRC ICSC. Develop and manage social media campaigns, identify opportunities to leverage outreach efforts, and partner with outside organizations as appropriate. Write, edit and produce marketing collateral, the MBP Annual Stakeholder Report, and quarterly advisory committee reports. Manage monthly and quarterly direct-email campaigns through Constant Contact. Track expenditures and make recommendations for future development. Oversee all logistics for scientific conferences, research fairs and special meetings. Arrange registration of personnel, evaluate and purchase display booth space and services, and arrange transportation of marketing materials and provide post event evaluations of effectiveness. Prepare and present monthly analysis and evaluation on marketing and outreach efforts. Oversee monthly internal MBP Outreach & Marketing committee and similar meetings in association with the MMRRC, MMRRC-ICSC, and other programs. Provide marketing and outreach presentations at internal meetings and national and international teleconferences. Manage and curate content, narratives, posts and campaigns across multiple social media platforms. Track and evaluate effectiveness, reach and conversion of campaigns utilizing Google Analytics across multiple websites.

POSITION INFORMATION

Salary Range

$21.46/hr. - $43.15/hr. (Budgeted salary range is $21.46/hr. - $33.54/hr.)

No. of Positions

1

Appointment Type

Career

Percentage of Time

100%

Shift Hours

Monday - Friday (8:00 a.m. - 5:00 p.m.)

Location

UC Davis

Union Representation

No

Benefits Eligible

Yes

Apply by Date

6/30/2022


PHYSICAL DEMANDS

• Up to 50 Pounds (Medium) - Occasionally

WORK ENVIRONMENT

• Work in an area where animals are used as models for research.
• UC Davis is a smoke and tobacco free campus effective January 1, 2014. Smoking, the use of smokeless tobacco products, and the use of unregulated nicotine products (e-cigarettes) will be strictly prohibited on any UC Davis owned or leased property, indoors and outdoors, including parking lots and residential space.

MINIMUM QUALIFICATIONS

Additional Minimum License/Certification:

Minimum Education/Experience:

• BA/BS in Marketing, Communications, Public Relations Biology, Life Sciences, or related degree and or experience.
• Familiarity with biology, clinical, or other life sciences.
• Demonstrable experience with SEO, ideally within the biological sciences community or related field.
• Experience creating and implementing marketing plans and strategies, providing a wide array of marketing, communication and outreach activities in a research, scientific or healthcare setting.
• Writing and editorial experience to produce clear, well-organized information; experience editing copy for correct grammar, spelling and punctuation.
• Experience performing marketing analysis to define objectives, seek appropriate information sources, formulate logical conclusions, and recognize alternatives.
• Experience in making transportation, space, and service arrangements for marketing materials at national and/or international meetings.

Minimum Knowledge, Skills, and Abilities (KSA) :

PREFERRED QUALIFICATIONS

Additional Preferred License/Certification:

Preferred Education/Experience:

• Familiarity with the AP Style Guide, including AP for Social.
• Skilled with tools to create and promote marketing materials (Adobe Creative Cloud, Canva, Inkscape, etc.)
• Skills to identify, gather, compile, distill, and organize information from multiple sources and present in an appropriate, understandable format.
• Skills with computer systems, spreadsheets, word processing, presentation software, desktop publishing, developing digital images in electronic formats and managing several social media accounts simultaneously.

Preferred Knowledge, Skills, and Abilities (KSA) :

SPECIAL REQUIREMENTS

The University of California has implemented a SARS-CoV-2 (COVID-19) Vaccination Program SARS-CoV-2 Vaccination Policy (ucop.edu) covering all employees. To be compliant with the policy, employees must submit proof of vaccination or a University-approved exception or deferral.

Background Check

This position is a critical position and subject to a background check. Employment is contingent upon successful completion of background investigation including criminal history and identity checks.

Diversity, Equity, Inclusion and Belonging

At UC Davis, we're solving life's most urgent challenges to bring a fuller, healthier, and more resilient world within reach. We grow from every challenge we take on and we don't just maintain - we improve.

We recognize that creating an inclusive and intellectually vibrant organization means understanding and valuing both our individual differences and our common ground. The most comprehensive solutions come from the most diverse minds and you belong here.

As you consider joining UC Davis, please explore our Principles of Community, our Clinical Strategic Plan and strategic vision for research and education, and our latest efforts to outgrow the expected.

The University of California is an Equal Opportunity/Affirmative Action Employer advancing inclusive excellence. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories covered by the UC nondiscrimination policy. #LI-DNI

Salary Range

$21.46/hr. - $43.15/hr. (Budgeted salary range is $21.46/hr. - $33.54/hr.)

No. of Positions

1

Appointment Type

Career

Percentage of Time

100%

Shift Hours

Monday - Friday (8:00 a.m. - 5:00 p.m.)

Location

UC Davis

Union Representation

No

Benefits Eligible

Yes

Apply by Date

6/30/2022


To apply, visit https://careerspub.universityofcalifornia.edu/psp/ucdavis/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=U&FOCUS=Applicant&SiteId=7&JobOpeningId=37712&PostingSeq=1

The University of California is an Equal Opportunity/Affirmative Action Employer advancing inclusive excellence. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories covered by the UC nondiscrimination policy.





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