About Eastern Washington University: Eastern Washington University, a regional, comprehensive public university with an enrollment of over 10,000 students, is one of six state-funded four-year institutions of higher education in Washington, each governed by its own board of trustees. EWU’s 300-acre main campus is located in Cheney, a community of 12,000 residents 16 miles southwest of Washington’s second largest city, Spokane. Eastern also offers programs in downtown Spokane at the innovative, energy-efficient Catalyst building and at Riverpoint, a campus shared with Washington State University. In addition, EWU programs can be found at select locations throughout the state, aligned with the needs of the community. Eastern contributes to the vitality of the region and the state through its wide array of bachelor’s and master’s degrees in over 100 fields of study, as well as applied doctorates in physical therapy and educational leadership, offering accessible pathways to career success and personal development to students of all socioeconomic and cultural backgrounds.
Tribal Land Acknowledgement Eastern Washington University resides within the traditional homelands of the Spokane People and other tribes who are connected through their shared history of this region. This land holds their cultural DNA and it is their Ancestors who are here and bring forth the knowledge of this place—the knowledge that comes from the land.
Eastern Washington University is looking for an Assistant Athletic Director-Marketing/Creative Services to join our team.
Working closely with the Deputy AD-External Affairs, this position will coordinate and implement the annual marketing campaign, ticket sales strategy, video board operations, live game streams, fan experience, game operations, assist special events, cheer & mascot supervision, and student worker supervision for the department of athletics.
The candidate selected for this position will be rewarded with competitive compensation and a comprehensive benefits package which includes highly subsidized health/dental plans, retirement plan with 100% university match, generous paid vacation and sick leave, 11 paid holidays, tuition waiver benefit and more.
2 years of marketing, promotions and ticketing experience
Demonstrated ability to apply a culturally responsive and flexible approach that is supportive to the diverse needs, including universal accessibility, or our students, staff, faculty and the public.
Experience in an intercollegiate athletic environment
Other Skills and Abilities:
Job Duties: % of Time: 100 Responsibility / Duty:30% – Develop, coordinate and implement annual marketing campaign for the department of intercollegiate athletics to include:· Determine goals and objectives of promotional campaign for each sport and/or promotional activity; review with Deputy AD – External· Analyze internals/external environments for the potential success of promotional activities· Select target markets and develop specific strategies for each identified target market· Assign work to others in support of marketing campaign· Determine correct promotional media for each target market· Initiate promotional strategy in coordination with other university programs· Monitor and modify the strategy during the promotional period· Develop/coordinate/execute all promotional materials (season tickets booklets/sheets, schedule posters, schedule cards, billboards, flyers, radio, social media, newspaper)· Budget – Monitor/execute marketing/promotions/video board/live stream budget to insure all expenses are appropriately balanced· Evaluate the effectiveness and/or ineffectiveness of the campaign upon completion- Develop, coordinate and implement annual promotional strategy for department of intercollegiate athletics to include:· Develop and implement yearly athletic strategic marketing plan· Monitor departmental advertising budget to ensure expenditures are appropriate· Evaluate strengths and weaknesses of competitors· Direct athletic marketing campaign within framework of the university’s overall marketing plan· Evaluate the effectiveness/ineffectiveness of the strategy-Creative Services· Collaborate with Creative Services Director and Sports Information office staff to manage athletic department social media accounts, staffing, creative content and video creation.30% – Game Operations· Game music production (football, volleyball, soccer, men’s & women’s basketball)· Ball Crew responsibilities for (volleyball, men’s & women’s basketball games)· Coordinate – National anthem singers, color guard, ROTC canon, in-game promotions, game music, ball crew (for select sports),· Coordinate facility signage installation off-season/in-season with facility crew. Put up game day signage. Maintain relationship with Learfield representative on marketing, signage and promotional initiatives· Reese Court Scores table operations (production of LED animations, sponsor signage, screens)10% – Director – Eagle Vision (Roos Field / Reese Court videoboards)· Athletic department director of video boards and operations during all home games (football, volleyball, men’s and women’s basketball)· Oversight of maintenance, equipment, updates, purchases· Athletic department contact for Daktronics/TriCaster· Content creator for in-game, promotional, fan-engagement video board materialo Set-up all in-studio video shoots with dedicated sports· Hire/supervise (8) student workers annually to run video board operations during home eventso Duties Include:§ 5 camera/equipment operators§ 3 video board operators10%- Director – Live Game Web streams (ESPN+)· Athletic department liaison of EWU Athletics live home game streams w/hired freelance production company.o Football, Soccer, Volleyball, Men’s and Women’s Basketball (as of 2022)· Athletic Department· Maintain open communication with Big Sky Conference, ESPN, and freelance web stream producer/crew personnel10%- Direct Supervisor of Student Staff· Hire/oversight of marketing/promotions, game operations, video board, live game stream student staffo Marketing/promotions/game operations (10-12 students annually)o Videoboard / live game streams (8 students annually) 10%- EWU Administrative Support (EWU Cheerleaders / Mascot Swoop)s· Mascot – Swoopo Collaborate with cheer coaches on hiring/oversight of annual mascot tryouts for 3 EWU studentso Collaborate with cheer coaches on supervision of all operationso Coordinate appearances (travel, campus, community)o Maintain suit, gear, clothingo Monitor mascot budget Essential Function Indicator: Yes
Conditions of Employment:
This position, during the course of university employment will be involved in the receipt of, or accountability for, university funds or other items of value; as well as the unsupervised access with the developmentally disabled, vulnerable adults or children under the age of 16. The offer of employment is contingent upon successful completion and passing of a background check prior to beginning employment.
All new employees must comply with EWU immunization Policy 602-02 and provide proof of immunity or vaccination to MMR and proof they are fully vaccinated against COVID-19 before beginning work at EWU. Waivers for the immunization requirements are available for medical or sincerely held religious beliefs.
Posting Date: 09/15/2022 Open Until Further Notice: No Closing Date: Screening to Begin: 09/22/2022
Special Instructions to Applicants: Submit your application materials through our online applications portal provided below. If you are unable to submit through the applicant portal, please contact Human Resources Services at (509) 359-2381.
EWU does not discriminate in its programs and activities on the basis of race, color, creed, religion, national origin, citizenship or immigration status, sex, pregnancy, sexual orientation, gender identity/expression, genetic information, age, marital status, families with children, protected veteran or military status, HIV or hepatitis C, status as a mother breastfeeding her child, or the presence of any sensory, mental, or physical disability or the use of a trained guide dog or service animal by a person with a disability, as provided for and to the extent required by state and federal laws.