About You: You are a strategic thinker who can see the puzzle come together before the pieces are all connected. You are also an exceptional leader, ready to push forward and defend an agenda that communicates the needs of your organization. With a proven track record working in mission driven environments and solving problems creatively and resourcefully, you are able to influence decision makers with the use of evidence-based marketing practices, making it difficult for them to ignore OKRs, KPIs and ROI. More importantly, you do so through collaboration and with diplomacy, never losing focus of your target audience.
About Us: The American Association for Thoracic Surgery (AATS) is an international organization of over 1,500 of the world's foremost cardiothoracic surgeons representing 41 countries. Founded in 1917, its members have a proven record of distinction within the specialty and have made significant contributions to the care and treatment of patients with cardiothoracic disease throughout the world. The AATS and its Graham Foundation (GF) strive to achieve the AATS mission of Promoting Scholarship, Innovation, and Leadership in Thoracic and Cardiovascular Surgery while holding to the AATS core values of Leadership, Scholarship, Mentoring, Excellence in Patient Care, Integrity and Professionalism.
We foster a collaborative and fun culture, in a fully remote work environment. Additional benefits include:
Medical, Dental Insurance; 100% employer paid for employees and 80% employer paid for dependents
Vision Insurance; 100% employer paid for employees
401k with employer match of up to 6%
Generous vacation, sick, and personal time
11 paid holidays
Employer paid life, short term disability, and long term disability
and more....
Position Summary: The Director of Marketing & Communications oversees the Marketing & Communications strategy and operations at AATS. Working directly with the Senior Director of Administration, the Director of Marketing & Communications also supports the organization’s strategic initiatives and works alongside the Directors of Meetings, Publications, IT, and the AATS Foundation to ensure the delivery of consistent, cohesive and meaningful communications to a highly selective audience of cardiothoracic surgeons. The Director of Marketing & Communications is responsible for implementing the vision and outlining the roadmap for the marketing strategy of AATS and the AATS Foundation. This position is full-time and remote during standard hours (EST) and requires travel (up to 15 - 20%). Candidates can reside anywhere in the US with a preference for location in the Boston, MA or DC Metro Area.
Duties & Responsibilities:
Define the overall marketing strategy for AATS and the AATS Foundation
Develop marketing and communications plans, social media strategy, and fundraising strategy to support the organization’s various initiatives
Work collaboratively with CEO, Board of Directors and AATS leadership team to develop innovative programs to enhance and diversify AATS revenue stream
Frequently presents marketing performance updates to the CEO and the Board, leads discussions and negotiations related to marketing
Help instill and cultivate a data driven culture across departments
Oversee daily marketing and communications operations
Manage the marketing budget; source external consultants when needed
Manage marketing team; hiring & recruitment to support departmental needs
Implement and nurture the use of marketing technology, using data analytics to drive key business decisions
Collaborate with internal stakeholders gaining a deep understanding of target audiences; ensures content marketing strategy follows branding guidelines
Oversee creation of all marketing assets such as print collaterals, advertisements, ensuring they are appropriately targeted and on brand
Develop effective relationships with internal and external stakeholders
Bachelor’s or Master’s degree in Business, Marketing or Communications
Minimum 8-10 years of experience in marketing and communications, preferably in the nonprofit or association sector
Experience with medical or life-science organizations a plus
Previous experience developing organization-wide communications and marketing plans, overseeing budgets and liaising with external vendors such as contractors, freelancers and/or marketing agency
Demonstrated ability to communicate effectively and diplomatically with highly selective external and internal audiences, including surgeons, and Board members
Qualifications
Excellent organizational, analytical, and interpersonal skills
Excellent oral and written communications skills
Excellent prioritization and time management skills
Must be detail-oriented and able to handle competing priorities simultaneously
Team-player able to effectively work cross-functionally
Proficient in data analytics, interpreting high volume of data
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