SFM provides an equitable, inclusive, and growth-focused environment for our staff, and we are looking to hire motivated individuals to join our team!
Why Choose SFM?
At SFM you’ll get to play a part in a stimulating industry that sits at the intersection of art, communication, and technology. You will be surrounded by a team of passionate people that instill everything they do with contagious vigor. Come, contribute, learn and be part of an industry going (and growing) through transformative change where modernization and diversification are key to our success. So, if you’re keen to be heard and empowered, grow your skillset, and are ready to roll up your sleeves and have fun, reach out to us!
What You’ll Have at SFM:
Progressive, flexible work arrangements with benefits such as:
A company-wide 4-day work week—a first in our industry
Hybrid work model
Flex-time arrangements
30-day per year allowance to work from anywhere, globally
Car charging stations on premises.
RRSP employer match program.
Discounted employee pricing on products from the brands we distribute.
Extended health benefits.
A place at an organization that has perennially achieved status among Canada’s Best Managed Companies.
Job Statement
We're hiring for a Technical Marketing Manager System AV/IT to join our Supplier Management Team.
As a Technical Marketing Manager you will have the unique opportunity to work with the Category and Brand Managers to translate their vision (or strategy/ideas) into digestible end-user friendly content for the marketing team to execute. Key to success is understanding both the product category and the end-user needs. This entails building case studies, understanding the competitive landscape, and helping to differentiate SFM from its competitors.
Responsibilities
You are a creative thinker that can generate innovative technical marketing ideas and work cross-functionally with the brand, sales, and marketing team to drive execution
Work with category managers, brand managers, and marketing to package and deliver SFM offerings
Identify different segmentations based on audience behavior, demographic, geographic, etc.
Develop positioning and messaging content based on technical information and translate it into more customer-friendly-speak
Develop different forms of content to translate technical speak into end-user friendly & digestible information
Create presentations, white papers, videos, blogs, articles, etc. to properly communicate the value and differentiation of our product lines
Partner with the marketing team to ensure technical content is effectively used in marketing programs to drive demand, and convey the value proposition to both end-users and channel partners
Deliver content appropriate throughout the customer journey
Dynamic, confident personality with the ability to successfully define and drive project execution with minimal guidance amidst multiple priorities and goals
Qualifications
University Degree in IT, Marketing or related field
Strong technical mindset and understanding of AV/IT, signal flow & gain structure, conferencing microphone & voting systems, sound reinforcement, DSP, Paging systems, Voice & Video over IP standards, soft conferencing applications, control systems, and other industry standards
Good marketing acumen, leadership experience, and the ability to interact with stakeholders across the business
Storyteller who is able to translate complex technical concepts into customer-friendly language and concise value propositions.
4-5 years in a similar role
Strong presentation skills
Excellent French and English language skills (both verbal & written)
As this position is unique to the organization, the Technical Marketing Manager System AV IT will need to communicate and write clearly in both French and English since the individual will be dealing with internal and external customers within Quebec as well as other provinces across Canada.
Ability to take the initiative, think critically, be innovative, and solve problems
Team player
Excellent time management and organizational skills
SFM is an award-winning* and industry-leading distributor and go-to-market service provider for the pro audio, musical instrument, live entertainment, and media production industries. This means we help ensure that inspiring brands like Shure, QSC, Pioneer DJ, Moog, and Casio are well represented in the Canadian market. Our company began over 40 years ago with a passion for the music industry and commitment to our staff and customers, and this continues today. We owe our success to an innovative and flexible approach, as well as the strong connections we build with the people we serve. SFM provides an equitable, inclusive, and growth-focused environment for our staff, and we are looking for highly motivated individuals to join our team!
If you have these qualities and would like to join our team, we’d love to hear from you! If this position isn’t for you, and you know of someone who would be interested, we invite you to forward this position to them.
*SFM has been awarded Canada’s Best Managed Companies, an internationally recognized and leading business management award by Deloitte for four consecutive years running.
