Jamie Grant has been engaged to work with our Human Resources Department to conduct the search. Interested applicants may submit their resume and cover letter to search@GrantManagementGroup.com with Midland Center in the subject line.
Compensation: $120,000-$150,000
ABOUT MIDLAND CENTER FOR THE ARTS
A cultural destination in the heart of Michigan, the Midland Center for the Arts is on a dynamic course of growth and change, including a $47 million capital campaign and renovation that will allow the organization to recover from the floods of 2020 and create a state-of- the-art Center for art, science, history, education, and performance activities that benefit the entire region.
The Center’s unique business and program model creates unusual and exciting opportunities: The Center features a four-story museum of science and art, a 1,500-seat proscenium theater and a separate 400-seat theater, housed within an architecturally significant mid- century modern building, as well as an off-site history center comprised of historical homes and museum facilities. In addition to the museum and programming and performing arts presenting, the Midland Symphony Orchestra (a professional regional symphony), the Center Stage community theatre, and choirs all fall under the Center’s umbrella.
POSITION CONCEPT
This position is a unique opportunity for a seasoned marketing executive to have significant impact on shaping the future of the organization and the community through a variety of upcoming changes, including the conclusion of the current Capital Campaign, and the upcoming large renovation that will create a vast number of opportunities for future programming.
Under the direction of the CEO, this position oversees all marketing, branding, communications, public relations, audience development, and ticket office/sales services for the organization. The Vice President of Marketing and Communications, will lead continued audience growth at the Center, building a culture of data-driven marketing decision making, along with storytelling and engagement with our community. This position will help ensure a cohesive and integrated marketing, communications, and community relations program that engages the Center's increasingly diverse constituencies and programs.
DUTIES AND RESPONSIBILITIES
The duties of this position include, but are not limited to:
Oversee a multi-channel marketing/communications infrastructure that builds the Center's reputation as a leader in art, entertainment, and hands-on science learning in Michigan and beyond.
Oversee the Ticket Office strategy and planning, ensuring smooth and engaging service for
Establish sales goals and create campaigns to reach and/or exceed ticket sales
Support the CEO by acting as spokesperson for the organization and generate visibility for the Center board and other organizational leaders.
Oversee and enhance the Center's brand strength in the community, the state, and This includes enhancing the brand strength within the arts industry, the entertainment industry, and museum industries.
Oversee all patron communication strategies to grow engagement with ticket buyers and increase their activity with the organization.
Lead a marketing program that continues to grow earned revenue and deliver strong
Oversee the creation of Center publications and marketing communications materials as well as development communication pieces such as case statements, annual reports, sponsor, and donor packets, and more.
Utilize data to drive earned revenue and marketing
Oversee the creation and collection of data, its management, and its use in relation to marketing and ticket
Ensure robust media relations and organizational storytelling through traditional media, electronic communications, and public relations.
Be a strong Communication leader throughout the This includes communicating internally, externally, and working as a strategic partner to help ensure a smooth transition throughout the renovation.
Be a strong manager and mentor to staff, setting clear goals and priorities that support organizational
Working with Human Resources, build internal communications systems to strengthen employee satisfaction, and build brand ambassadors with employees, contractors, and volunteers.
Collaborate with all departments as
Develop and manage a significant revenue and expense
Serve as a visionary leader on the Executive Team, interacting regularly with the board, key donors, community stakeholders, and staff.
Respond to emergent situations in a timely and effective manner, coordinating with relevant stakeholders to ensure the correct message and course of action.
Act as an advocate for the Diversity, Equity, Inclusion, and Access commitments, and participate in DEIA strategic
Other duties as assigned.
REQUIRED QUALIFICATIONS:
Seven to ten years of experience in arts, museums, and/or performing marketing
Broad experience in strategic marketing, communications, ticket sales, public and media
Excellent presentation, communication, and writing
Impeccable interpersonal skills and experience in mentoring and building a marketing team
Energetic and forward-thinking with a desire to partner with CEO and fellow executives to conceive and animate a new, unique learning and entertainment experience.
PREFERRED QUALIFICATIONS:
Box Office experience with an understanding of data
The Midland Center for the Arts is a cultural destination where people find meaning and connection in their busy lives. One of Michigan’s largest non-profit arts organizations, the Center is a unique cultural complex located in the city of Midland, Michigan. The 225,000SF facility encompasses an auditorium theater (1500 seat) that presents touring Broadway and national artists and entertainers, a mid-sized theater (400 seat) for touring programs and locally-produced theater, a four-story hands-on, interactive museum of science and art, a historical campus, and an in-house community theater and professional regional symphony.
World-class entertainment and programming begins with sharing the stories and experiences that look like the world. At Midland Center for the Arts, we strive to create a workplace and patron experience where all people feel welcome and engaged. Our organization celebrates diversity in all of its forms while pursuing our mission as the cultural destination for the Great Lakes Bay Region. Our work reflects our community and our values as an inclusive and accessible home for art, science and history exploration. Our organization is committed to includi...ng voices of those varying in abilities, ages, ethnicities, gender identities & expressions, races, religions, sexual orientations, and socioeconomic backgrounds.