The Senior Program Marketing Manager is the front-facing point of contact and relationship-builder for key stakeholders within UCLA Health programs and service lines and the Marketing and Communications Departments, contributing program leadership, strategic planning, collaboration and execution for UCLA Health marketing strategies to achieve shared goals.
In this role, you will be responsible for providing strategic counsel and spearheading the planning, development and execution of marketing plans for both internal and external audiences that effectively position and promote the UCLA Health brand for UCLA Health’s Ambulatory Network. The position requires close collaboration and coordination with Marketing and Communications Department colleagues, relevant clinical and non-clinical stakeholders and external organizations, to shape marketing plans and ensure strategic, process and brand alignment.
You will also use advanced marketing concepts to create, develop, implement and manage comprehensive marketing strategies and plans. Projects and/or programs are typically complex and require a high degree of technical marketing expertise and judgment in selecting methods, techniques and evaluation criteria for obtaining results.
Salary Range is $92,600 to $202,200 annually
Qualifications
Bachelor's degree in a work-related discipline/field from an accredited college or university or equivalent experience
5-10 years of progressively responsible and directly related marketing experience
5-10 years of experience developing and executing strategic marketing plans and programs for strategic service areas
Health care delivery system marketing experience required
Advanced knowledge of concepts, principles and methods of developing and executing marketing strategies
At UCLA Health, you can help heal humankind, one patient at a time by improving health, alleviating suffering and delivering acts of kindness. As you do, you’ll achieve great things in your life and your career. We’re a world-class health organization with four hospitals consistently recognized among the nation’s very best as well as an internationally-renowned medical school, primary and specialty care clinics and much more. Within our dynamic, innovative and growing organization, you’ll find exceptional opportunities to make the most of your abilities in a supportive, empowering and inclusive environment. If you embrace our values of Integrity, Compassion, Respect, Teamwork, Excellence and Discovery we invite you to see all you can accomplish at UCLA Health.
