The Marketing Specialist will be responsible for providing support for many MBA Admissions marketing and outreach efforts and for providing leadership for certain of these activities. This includes: planning virtual and off campus information sessions and supporting digital marketing efforts including managing updates to the MBA Admissions website. The Specialist will provide front line customer service to prospective students, MBA students and alumni. This is an important and highly visible role as a point of contact for prospective students. This position requires someone who can manage multiple tasks, work with many constituents, and collaborate across campus.
Event Planning: This role will plan and manage Admissions events which includes securing venues, managing the registration and communication process, sourcing strong student and alumni panelists, creating marketing collateral to promote the events through a variety of mediums, and tracking and analyzing event metrics. This role requires some domestic and international travel to support event execution in person.
Customer Service & On Campus Event Support: This is a front-line customer service position in Admissions. The specialist will conduct campus tours, greet prospective candidates and answer visitor questions, as well as support other events including Visit Days, Interview Days, Admitted Student Welcome, Peek and Summer Venture in Management Program.
Digital Marketing Support: This role will support Admissions digital marketing efforts through tracking and analysis of activities and campaigns and maintaining website updates.
Webinar Management: This role will serve in a support role to set up and execute virtual events and will help with the post production process for recordings.
Coordinate Student & Alumni Chats: The Specialist will coordinate student and alumni program chats by organizing material updates and distribution as well as partnering on registration and promotional efforts.
Segment Management: This role will manage the outreach and yield efforts for a segment of the prospect and admit groups.
Responsible for other duties as assigned.
This role is offered as a hybrid (some combination of onsite and remote) where you are required to be onsite at our Boston, MA based campus 3 days per week. Specific days and schedule will be determined between you and your manager.
While we continue to monitor the evolving COVID-19 guidelines and restrictions, we appreciate your understanding and flexibility with our interview process. Please note that we will be conducting interviews virtually (phone and or Zoom) for selected candidates until further notice.
The University requires all Harvard community members to be fully vaccinated against COVID-19 and remain up to date with COVID-19 vaccine boosters, as detailed in Harvard's Vaccine & Booster Requirements. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. More information regarding the University's COVID vaccination requirement, exemptions, and verification of vaccination status may be found at the University's
High school diploma, GED, or equivalent required.
3+ years of experience in administrative support, event planning, marketing/communications and/or related experience is required.
Education beyond high school may count toward experience.
Microsoft Office (Word, Excel, PowerPoint, and Outlook) experience is a must.
Must have a high attention to detail, and multi-tasking/project management capabilities
Must be focused, motivated to learn, and flexible to change.
Strong interpersonal and customer service skills; communication skills (written and oral)
Capability to master new technology skills quickly
Comfortable with public speaking. Ability to travel domestically and abroad.
Past experience in a higher education setting is a plus.
Comfortable with the use of CRM/database systems and website management systems is a plus
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.