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Search Engine Marketing Specialist (REMOTE) - Public Relations and Marketing - Full Time 8 Hour Days (Non-Exempt) (Non-Union)
The Search Engine Marketing Specialist is responsible for managing all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines. The SEM specialist will effectively manage the paid search budget and work with SEO and Marketing team in order to maximize ROI, drive traffic and customers. Minimum Education:â¢BS/MS degree in Marketing or a quantitative, test-driven fieldMinimum Experience/Knowledge:â¢3-5 years of SEM experienceâ¢Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bingâ¢Well-versed in performance marketing, conversion, and online customer acquisitionâ¢Up to date with the latest trends and best practices in search engine marketingâ¢In-depth experience with bid management t
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