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Create, manage and lead marketing initiatives to drive growth of the Columbia Threadneedle Investments strategic beta and ETF product lines. Operate both strategically and tactically to develop marketing plans, messaging and positioning of products, while working cross-functionally with sales, product and investments. Lead marketing partners to amplify product messaging across sales channels, thought leadership and digital strategies. Responsibilities Create marketing materials, including writing product specific marketing materials and developing key messages. Ensure compliance approvals obtained as needed. Design, develop and execute implementation plan for complex product marketing programs/ initiatives. Partner with internal or external partn