Ideal candidates will be based in the Eastern or Central time zone.
What Cardinal Health at-Home Marketing Contributes to Cardinal Health at-Home
Cardinal Health at-Home provides Home Medical Equipment and Home Health and Hospice teams with comprehensive solutions to better support their patients in the home through supply chain distribution, fulfillment, and partnership.
Success in this role requires (a) strong marketing discipline to support pull through of Cardinal Health at-Home value prop to sales enablement email campaigns, (b) ability to bring vision to life with limited direction; (c) project management skills to execute projects while managing budget implications; (d) comfort leading cross-functional projects between sales, marketing and customer service teams inside a matrixed and geographically dispersed (mostly virtual) organization.
The role will report to the Senior Manager of at-Home Marketing.
Execute against the Cardinal Health at-Home Marketing Strategy by owning both the strategy and execution for marketing in the following HME and HHA channels:
Develop email marketing strategies, deploy email marketing, and track email success for nurture campaigns for HME and HHA
Present and share out on email marketing success metrics and opportunities to innovate and reinvent in email marketing
Marketing developer and executor of sales enablement tools to ensure that teams have all necessary information for efficient commercialization of the product, in coordination with the Communications team.
Ownership and updates of key brand assets such as QBR pitch deck, brochures, and sell sheets, product flyers, one-pagers, launch packets, product category launch kits.
Manages sales repository management tool for both channels; HighSpot
Own end-to-end at-Home RFI/RFP process and tools in collaboration with sales reps
Analyzes market research, trends, projections, and innovations to support ideation for new marketing campaigns. Collaborates with marketing and product management teams to integrate commercial, customer, and technical perspectives.
Bachelor's degree in marketing, or equivalent work experience, is preferred.
4+ years' experience in marketing, preferred.
Prior experience with downstream marketing, specifically email marketing
Experience with sharing success metrics of a campaign, apply new learnings from email marketing campaign
Influential, strong communicator and excellent project management skills
Experience working and collaborating with a sales team to identify and prioritize sales enablement tool needs, objectives and goals
Accountable for gaining and driving cross-functional support from all stakeholders, regardless of level
Experience working independently, using good judgment and leadership abilities to manage short and long-term priorities and projects
Maintains a positive attitude with a focus on creative solutions and strong internal partnerships
Ability to prioritize among multiple tasks and self-manage
Microsoft Office experience with an emphasis on Excel and PowerPoint
Travel required - up to 10%
What is expected of you and others at this level
Applies marketing knowledge and a thorough understanding of concepts, principles, and marketing capabilities to perform varied tasks and projects
Is detail and technically oriented - has understanding and appreciation for the Cardinal Health at-Home business and how they support overall value prop
Works cross functionally on complex projects of large scope
Develops technical solutions to a wide range of difficult problems
Completes work independently; receives general guidance on new projects
Work reviewed for purpose of meeting objectives
May act as a mentor to less experienced colleagues
Anticipated salary range: $78,500 - $112,100
Bonus eligible: No
Benefits: Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
Medical, dental and vision coverage
Paid time off plan
Health savings account (HSA)
401k savings plan
Access to wages before pay day with myFlexPay
Flexible spending accounts (FSAs)
Short- and long-term disability coverage
Paid parental leave
Healthy lifestyle programs
Application window anticipated to close: 03/30/2024 *if interested in opportunity, please submit application as soon as possible.
Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply.
Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law.
Headquartered in Dublin, Ohio, Cardinal Health, Inc. (NYSE: CAH) is a distributor of pharmaceuticals, a global manufacturer and distributor of medical and laboratory products, and a provider of performance and data solutions for healthcare facilities.We are a crucial link between the clinical and operational sides of healthcare, delivering end-to-end solutions and data-driving insights that advance healthcare and improve lives every day. With deep partnerships, diverse perspectives and innovative digital solutions, we build connections across the continuum of care. With more than 50 years of experience, we seize the opportunity to address healthcare's most complicated challenges – now, and in the future.As a global, growing company, we’re able to offer rewarding careers that let you make a positive impact on our customers and communities.