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Knoxville, TN
knoxville, Tennessee
knoxville, Tennessee
knoxville, Tennessee
Knoxville, Tennessee
Posted: 19-Sep-23
Location: knoxville, Tennessee
Type: Full-time
Salary: Open
Internal Number: 23000001X6
Director of Marketing Insights - Digital Learning at UT
Description: Digital Learning at UT the University of Tennessee, Knoxville, is a newly created unit charged with advancing UT's commitment to discovery, creativity, learning, and engagement, specifically for online learners. Using advanced and innovative technologies, Digital Learning at UT will provide scalable solutions that enhance the online learning experience and reduce barriers to student access and success, providing a tremendous impact to online learners across the state and the nation. At Digital Learning at UT, we want to be bold and impactful, transforming the future of online education through innovative thinking and collaboration problem-solving.
The University of Tennessee, Knoxville is seeking a dynamic leader to serve as the Director, Marketing Insights for Digital Learning at UT. S/he provides strategic insights and market research to aid in the strategic goals for Digital Learning at UT and the university. The Director, Marketing Insights works closely with other Digital Learning at UT and UT stakeholders to identify existing markets and build new, innovative markets to target and compete for the growth of exceptional learners at undergraduate, graduate and executive levels through Digital Learning at UT.
This role seeks to advance UT's mission by collaborating with diverse teams, creating forward-thinking and thoughtful experiences ensuring data analysis informs the strategy and decision making in support of UT and Digital Learning at UT overall strategy and goals. The Director, Marketing Insights reports to the Executive Director, Marketing of Digital Learning at UT and leads a highly collaborative team in a fast-paced environment. This position will also work in lock-step with UT's Office of Communications and Marketing (OCM) on the larger university standards, ensuring brand alignment and integrity.
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