The Manager - Products Marketing and Communications is responsible for developing strategies and implementing marketing and communication plans for Wealth Management Solutions at Ameriprise Financial. This role will support efforts crafted to increase awareness, understanding and sales of banking and lending solutions with advisors, clients, and sales consulting groups. This position reports to the Vice President WMS Marketing.
??? Develop strategies to build knowledge, increase awareness and drive growth of banking and lending Solutions ??? Create plans to support investment products initiatives. Work with large cross-functional teams to ensure alignment and integration. ??? Plans, writes and implements marketing, communication, and training strategies and tactics that support integrated plans. Works individually or with a team to prepare communications, sales literature, etc. ??? Serve as primary liaison with internal partners - legal, compliance, creative services, production services, and product development ??? Drive measurable program results. Track program participation and results and provide recommendations for improvements, implement approved plans quickly.
??? 5+ years' experience in investments or non-financial product Marketing and Communications ??? Bachelor's Degree in Marketing, Communications or equivalent in a related field ??? As a condition of employment in this position, you will be required to hold active FINRA Series 7 or the ability to acquire within a 120-day period. ??? Strong, demonstrated writing skills -- including content research and audience strategies ??? Proven track record to motivate and influence internal partners ??? Demonstrated ability to work as a leader within teams and ability to influence others ??? Outstanding marketing, communication, project management and organizational skills ??? Experience in developing and implementing marketing and communication strategies ??? Capable of interacting with variety of individuals cross-organizationally ??? Self-starter with ability to work independently ??? Proven track record to think fast, respond quickly and learn quickly in a fast-paced environment ??? Proven track record to prioritize, coupled with strong attention to detail
??? Solid understanding of banking, lending, and investment solutions ??? Experience with saleforce.com and email marketing automation tools (e.g.. Eloqua)
About Our Company
With the right company, life can Be Brilliant??. At Ameriprise Financial, we're not just in the business of helping clients with their financial goals - we also help our advisors and employees reach their true potential by embracing an inclusive and collaborative culture. We celebrate the unique qualities and reward the contributions of our talented, passionate employees. If you're motivated and want to work for a strong, ethical company that cares about you and your community, take the next step with Ameriprise Financial and we can Be Brilliant?? together.
Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, genetic information, age, sexual orientation, citizenship, gender identity, disability, veteran status, marital status, family status or any other basis prohibited by law.